Angebote zu "Sphere" (17 Treffer)

Kategorien

Shops

Reputation Rules: Strategies for Building Your ...
9,95 € *
ggf. zzgl. Versand

In our lightning-fast digital age, a company can face humiliation and possibly even ruin within seconds of a negative tweet or blog post. Over the last year companies such as BP, Goldman Sachs, and Toyota have experienced serious blows to their images that could have had reduced impact if their leaders had implemented reputation management into their business strategy and culture. There is no one in either the corporate or academic sphere with greater expertise in the area of corporate reputation than Dr. Daniel Diermeier. An award-winning professor at the Kellogg School of Management, Northwestern University, Dr. Diermeier has blazed a path in understanding the significance of reputation management and demonstrating how a company can create a program so powerful that it can help turn a potential public disgrace into a public image success story. Reputation Rules is a landmark work bringing to light Dr. Diermeier’s groundbreaking insights in this critical area. He offers the frameworks, strategies, and processes for changing your company’s focus as quickly as the world is changing around you. He touches on all of the reputational issues that need to be managed from a strategic level, describing how to: Overcome direct challenges from influential activist and political forces Manage corporate scandals, including executive compensation Use external, seemingly unrelated events to boost reputation Build a reputation management process into everyday operations In addition, Dr. Diermeier provides case studies of Shell’s confrontation with Greenpeace, Mercedes’s recovery from the Moose crisis, AIG’s executive bonus fallout, Wal-Mart’s reputation-building response to Hurricane Katrina, and numerous other scenarios illustrating what works and what doesn’t when it comes to reputation management. Brimming with keen insights and lucid examples, Reputation Rules is a guide 1. Language: English. Narrator: Todd Barsness. Audio sample: http://samples.audible.de/bk/graw/000113/bk_graw_000113_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 10.12.2019
Zum Angebot
One Million Followers: How I Built a Massive So...
9,95 € *
ggf. zzgl. Versand

Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise? Digital strategist and “growth hacker” Brendan Kane has the answer and will show you how - in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He’s advised brands such as MTV, Skechers, Vice, and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog - and now he’ll share his secrets with you. In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google  Ray Chan, CEO and cofounder of 9GAG Julius Dein, internet personality and magician with nearly 16 million Facebook followers Mike Jurkovac, Emmy Award-winner and creative director of will.i.am and the Black Eyed Peas Phil Ranta, former COO of Studio71 and VP of network at Fulls 1. Language: English. Narrator: Brendan Kane. Audio sample: http://samples.audible.de/bk/adbl/051835/bk_adbl_051835_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 10.12.2019
Zum Angebot
One Million Followers (eBook, ePUB)
16,95 € *
ggf. zzgl. Versand

Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise? Digital strategist and "growth hacker" Brendan Kane has the answer and will show you how-in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He's advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog-and now he'll share his secrets with you. In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google Ray Chan, CEO and cofounder of 9GAG Julius Dein, internet personality and magician with nearly 16 million Facebook followers Mike Jurkovac, Emmy Award-winner and creative director of will.i.am and the Black Eyed Peas Phil Ranta, former COO of Studio71 and VP of network at Fullscreen Eamonn Carey, managing director at Techstars London Jonathan Skogmo, founder and CEO of Jukin Media, Inc. Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It's time to stop being a follower and start being a leader.

Anbieter: buecher
Stand: 10.12.2019
Zum Angebot
One Million Followers (eBook, ePUB)
16,95 € *
ggf. zzgl. Versand

Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise? Digital strategist and "growth hacker" Brendan Kane has the answer and will show you how-in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He's advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog-and now he'll share his secrets with you. In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google Ray Chan, CEO and cofounder of 9GAG Julius Dein, internet personality and magician with nearly 16 million Facebook followers Mike Jurkovac, Emmy Award-winner and creative director of will.i.am and the Black Eyed Peas Phil Ranta, former COO of Studio71 and VP of network at Fullscreen Eamonn Carey, managing director at Techstars London Jonathan Skogmo, founder and CEO of Jukin Media, Inc. Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It's time to stop being a follower and start being a leader.

Anbieter: buecher
Stand: 10.12.2019
Zum Angebot
The St. Martin's Handbook with 2016 MLA update
116,00 CHF *
ggf. zzgl. Versand

A comprehensive handbook that shows students how to reflect on the writing skills they already have and put them to use both in traditional academic work and in multimodal projects like blog posts, websites, and presentations. Integrated advice on U.S. academic genres and language follows best practices for helping students from both international and native-speaker backgrounds improve their understanding of academic English. Offers support for all students as they move from informal, social writing to effective academic writing and influential in the public sphere.

Anbieter: Orell Fuessli CH
Stand: 10.12.2019
Zum Angebot
Blog journalism as an online public sphere
79,90 CHF *
ggf. zzgl. Versand

The public sphere is one of the most enduring sociological concepts and recently there has been interest in the potential of blog journalism to serve as an online public sphere. This thematic and discourse analysis focuses on 15 blog posts from the Indian blogosphere around the 2008 Mumbai terror attacks. The posts were critically analysed along three characteristics considered crucial for a public sphere to exist: rational-critical, deliberative and inclusive. The conclusion this study established was, that despite shortcomings, blogging around the Mumbai terrorist attacks could be placed within the scope of the public sphere and this holds great potential for virtual discourse in a socially stratified country.

Anbieter: Orell Fuessli CH
Stand: 10.12.2019
Zum Angebot
Response-Able to the Incomprehensible
34,90 CHF *
ggf. zzgl. Versand

For more than seventy years, author Edgar K. DeJean practiced a conditioned belief system in the form of Orthodox Presbyterianism. Now, in the twenty-first century, he explains how his searching and exploring of spirituality and religion has led him to a more candid belief system that is casual, flexible, and logical-as opposed to one that is conditioned, cultural, rigid, and traditional. In Response-Able to the Incomprehensible, he delves into his mission, which centers on the possibilities within being 'response-able' to the incomprehensible metaphysical energy through spirituality and compassion. Through a series of short essays originally created as blog posts, he describes this belief system he deems more appropriate and responsive to today's times. While studying the core beliefs and traditions of Christianity, DeJean focuses on explaining and defining the statement of purpose: be spiritual-do compassion. Response-Able to the Incomprehensible discusses the search for spirituality in everyday life and appraises and tests existing traditions and compassion in that same sphere.

Anbieter: Orell Fuessli CH
Stand: 10.12.2019
Zum Angebot
The Myth of Digital Democracy
41,90 CHF *
ggf. zzgl. Versand

Is the Internet democratizing American politics? Do political Web sites and blogs mobilize inactive citizens and make the public sphere more inclusive? The Myth of Digital Democracy reveals that, contrary to popular belief, the Internet has done little to broaden political discourse but in fact empowers a small set of elites--some new, but most familiar. Matthew Hindman argues that, though hundreds of thousands of Americans blog about politics, blogs receive only a miniscule portion of Web traffic, and most blog readership goes to a handful of mainstream, highly educated professionals. He shows how, despite the wealth of independent Web sites, online news audiences are concentrated on the top twenty outlets, and online organizing and fund-raising are dominated by a few powerful interest groups. Hindman tracks nearly three million Web pages, analyzing how their links are structured, how citizens search for political content, and how leading search engines like Google and Yahoo! funnel traffic to popular outlets. He finds that while the Internet has increased some forms of political participation and transformed the way interest groups and candidates organize, mobilize, and raise funds, elites still strongly shape how political material on the Web is presented and accessed. The Myth of Digital Democracy. debunks popular notions about political discourse in the digital age, revealing how the Internet has neither diminished the audience share of corporate media nor given greater voice to ordinary citizens.

Anbieter: Orell Fuessli CH
Stand: 10.12.2019
Zum Angebot
One Million Followers
38,90 CHF *
ggf. zzgl. Versand

Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention.  This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms.  How can you make a significant impact in the digital world and stand out among all the noise?  Digital strategist and “growth hacker” Brendan Kane has the answer and will show you how—in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He’s advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog—and now he’ll share his secrets with you.  In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.  Featuring in-depth interviews with celebrities, influencers, and marketing experts, including:  Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google Ray Chan, CEO and cofounder of 9GAG Julius Dein, internet personality and magician with nearly 16 million Facebook followers Mike Jurkovac, Emmy Award–winner and creative director of will.i.am and the Black Eyed Peas Phil Ranta, former COO of Studio71 and VP of network at Fullscreen Eamonn Carey, managing director at Techstars London Jonathan Skogmo, founder and CEO of Jukin Media, Inc. Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It’s time to stop being a follower and start being a leader.

Anbieter: Orell Fuessli CH
Stand: 10.12.2019
Zum Angebot