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Assessment of Blog in Course Delivery
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Assessment of Blog in Course Delivery ab 49 € als Taschenbuch: Applying the UTAUT Framework. Aus dem Bereich: Bücher, English, International, Gebundene Ausgaben,

Anbieter: hugendubel
Stand: 10.12.2019
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101 Questions You Need to Ask in Your Twenties:...
9,95 € *
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Adulting got you down? Whether you just polished off your college graduation cake, are in your 20s or 30s struggling through a quarter-life crisis, you're simply trying to figure out how to become all grown up, or you're a parent looking for that perfect college graduation gift or Christmas gift for your twentysomething, 101 Questions You Need to Ask in Your Twenties is the audiobook for you. To find important life answers in your 20s, you need to start with good questions. Author, speaker, and blogger Paul Angone has dedicated the last 12 years to helping twentysomethings, and in this audiobook, he culminates his work to give listeners wisdom through major life questions like:  What’s the best way to know if you’re actually ready to get married? Where’s the future of work headed and what does having a successful career look like today? How do I make a choice when I don’t know what to choose? How do I stop networking and start “relationshipping”? Why do some people have great marriages while others have complete wrecks before they even make it to the highway? Am I seeing the other side of people’s Instagram photos (you know, the side they’re not exactly posting pictures of)? What are the Pivotal Plot Points of my story? Do I have anyone on my "Dream Team"? After his success with 101 Secrets for your Twenties and connecting with millions of twentysomethings around the world through speaking engagements and his blog AllGroanUp.com, Paul Angone captures the hilarious, freakishly accurate assessment of life as a modern-day twentysomething (and thirtysomething) facing real millennial problems, but now he’s digging even deeper If you’re drowning your anxieties in Netflix and ice cream, are afraid you’re failing, going crazy, or both, or are just longing for a little guidance to get past “just getting by 1. Language: English. Narrator: Lyle Blaker. Audio sample: http://samples.audible.de/bk/hove/003551/bk_hove_003551_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 10.12.2019
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Digital Business and E-Commerce Management
50,99 € *
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This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation. Product Description This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation. Features + Benefits Brings the most up-to-date academic thinking and professional practice together in one place, covering all aspects of e-business. Range of features to help students learn effectively including margin definitions, international case studies, activities and weblinks. In-depth case studies on a range of organisations in both the public and private sectors, from start-ups to global companies such as Google and Facebook. Exemplary teaching and learning package saves lecturers time and helps students learn. Backcover Digital Business and E-Commerce Management 6th edition Dave Chaffey Which strategies and actions are needed to develop and sustain a Digital Business? How should we prioritise our investments in Ecommerce and Digital Business? What are the main changes that need to be made to an organization to facilitate digital business? If these are questions you are striving to understand or initiate, then this practical and accessible new edition of Dave Chaffey’s best selling book is your answer. Written in an engaging and informative style, Digital Business and E-Commerce Management will equip you with the knowledge and skills to navigate today’s fast-paced world of continuous technological development. In this sixth edition of his bestselling book, leading authority Dave Chaffey brings together the most recent academic thinking and professional practice. Covering all aspects of e-business including strategy, digital marketing and supply chain management, Digital Business and E-Commerce Management gives you the benefit of: · A structured approach to review, plan and implement e-commerce strategy for all types of organization. · The latest on digital marketing techniques such as search engine, content and social media marketing · Expanded coverage of creating integrated experiences for mobile and desktop devices · Case studies and interviews showing how startups and large organisations have grown through creating effective digital business strategies. · A companion website at www.pearsoned.co.uk/chaffey , providing access to the latest digital business and e-commerce developments via Dave Chaffey’s regularly updated Blog, twitter feed and updates to Dave’s series of books. The website also provides the opportunity for self-assessment and access to extra case studies demonstrating digital business and e-commerce in action. Whether you’re an undergraduate or postgraduate student studying digital business and e-commerce, or a business manager, Digital Business and E-Commerce Management is the essential text to help you understand and apply digital technology, strategy and implementation. [Review quotes to be included] Dave Chaffey is co-founder of Ecommerce advice site SmartInsights.com and a consultant, trainer and visiting lecturer on digital marketing courses at Cranfield School of Management, University of Derby and Manchester Metropolitan University. Part 1 Introduction 1 Introduction to digital business and e-commerce 2 Marketplace analysis for e-commerce 3 Digital business infrastructure 4 E-environment Part 2 Strategy and applications 5 Digital business strategy 6 Supply chain management 7 E-procurement 8 E-marketing 9 Customer relationship management Part 3 Implementation 10 Change management 11 Analysis and design 12 Digital business service implementation and optimizationThis text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation.

Anbieter: buecher
Stand: 10.12.2019
Zum Angebot
Digital Business and E-Commerce Management
50,99 € *
ggf. zzgl. Versand

This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation. Product Description This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation. Features + Benefits Brings the most up-to-date academic thinking and professional practice together in one place, covering all aspects of e-business. Range of features to help students learn effectively including margin definitions, international case studies, activities and weblinks. In-depth case studies on a range of organisations in both the public and private sectors, from start-ups to global companies such as Google and Facebook. Exemplary teaching and learning package saves lecturers time and helps students learn. Backcover Digital Business and E-Commerce Management 6th edition Dave Chaffey Which strategies and actions are needed to develop and sustain a Digital Business? How should we prioritise our investments in Ecommerce and Digital Business? What are the main changes that need to be made to an organization to facilitate digital business? If these are questions you are striving to understand or initiate, then this practical and accessible new edition of Dave Chaffey’s best selling book is your answer. Written in an engaging and informative style, Digital Business and E-Commerce Management will equip you with the knowledge and skills to navigate today’s fast-paced world of continuous technological development. In this sixth edition of his bestselling book, leading authority Dave Chaffey brings together the most recent academic thinking and professional practice. Covering all aspects of e-business including strategy, digital marketing and supply chain management, Digital Business and E-Commerce Management gives you the benefit of: · A structured approach to review, plan and implement e-commerce strategy for all types of organization. · The latest on digital marketing techniques such as search engine, content and social media marketing · Expanded coverage of creating integrated experiences for mobile and desktop devices · Case studies and interviews showing how startups and large organisations have grown through creating effective digital business strategies. · A companion website at www.pearsoned.co.uk/chaffey , providing access to the latest digital business and e-commerce developments via Dave Chaffey’s regularly updated Blog, twitter feed and updates to Dave’s series of books. The website also provides the opportunity for self-assessment and access to extra case studies demonstrating digital business and e-commerce in action. Whether you’re an undergraduate or postgraduate student studying digital business and e-commerce, or a business manager, Digital Business and E-Commerce Management is the essential text to help you understand and apply digital technology, strategy and implementation. [Review quotes to be included] Dave Chaffey is co-founder of Ecommerce advice site SmartInsights.com and a consultant, trainer and visiting lecturer on digital marketing courses at Cranfield School of Management, University of Derby and Manchester Metropolitan University. Part 1 Introduction 1 Introduction to digital business and e-commerce 2 Marketplace analysis for e-commerce 3 Digital business infrastructure 4 E-environment Part 2 Strategy and applications 5 Digital business strategy 6 Supply chain management 7 E-procurement 8 E-marketing 9 Customer relationship management Part 3 Implementation 10 Change management 11 Analysis and design 12 Digital business service implementation and optimizationThis text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject. Developed for students studying e-business or e-commerce at undergraduate or postgraduate level, and also used by many business managers, this is the essential text to keep pace with technology, strategy and implementation.

Anbieter: buecher
Stand: 10.12.2019
Zum Angebot
The Little, Brown Handbook, Global Edition
52,99 € *
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For courses in English Composition. The gold standard of handbooks – unmatched in accuracy, currency, and reliabilityThe Little, Brown Handbook is an essential reference tool and classroom resource designed to help students find the answers they need quickly and easily. While keeping pace with rapid changes in writing and its teaching, it offers the most comprehensive research and documentation available–with grammar coverage that is second to none. With detailed discussions of critical reading, media literacy, academic writing, and argument, as well as writing as a process, writing in the disciplines, and writing beyond the classroom, this handbook addresses writers of varying experience and in varying fields. MyWritingLab™ not included. Students, if MyWritingLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyWritingLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyWritingLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. Features + Benefits This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Accessibility and Ease of Use Authoritative and accessible coverage of the writing process, grammar, research, and documentation have made The Little, Brown Handbook one of the bestselling handbooks of all time. A clean, uncluttered page design uses color and type clearly to distinguish parts of the book and elements of the pages. Annotations on both visual and verbal examples connect principles and illustrations. Dictionary-style headers in the index make it easy to find entries, and helpful endpapers offer several paths to the book’s content. NEW! Streamlined explanations and new explanatory headings throughout make key information easier to find. Academic Writing NEW! A greatly expanded overview of common academic genres in the chapter on academic writing (now at the start of Part 2), such as responses, critical analyses, arguments, informative and personal writing, and research papers and reports, highlights key features of each genre and points students to examples in the handbook. NEW! A summary box titled “The writing situation” with each of the sample papers gives an overview of the situation to which the student responded–subject, purpose, audience, genre, and use of sources–thus connecting concepts with actual writing. NEW! Eighteen examples of academic writing in varied genres appear throughout the handbook, among them a new critical analysis of an advertisement and a new social-science research report documented in APA style. Synthesis receives special emphasis wherever students might need help balancing their own and others’ views, such as in responding to texts and visuals. NEW! The expanded chapter on critical reading and writing includes two full-length opinion pieces as exercises in critical reading, a new advertisement with a student’s analysis, a revised discussion of writing critically about texts and visuals, and a new critical analysis paper. Parts 9 and 10 give students a solid foundation in research writing and writing in the disciplines (literature, other humanities, social sciences, natural and applied sciences), along with extensive coverage of documentation in MLA, Chicago, APA, and CSE styles. NEW! Key material on academic integrity in Chapter 6 on academic writing and Chapter 44 on plagiarism discusses developing one’s own perspective on a topic, using and managing sources, and avoiding plagiarism. Other chapters throughout the handbook reinforce these important topics. Research Writing and Documentation To help students develop their own perspectives on their research subjects, the text advises asking questions, entering into dialog with sources, and presenting multiple views fairly and responsibly. Extensive attention to research methods supports students in the early stages of research. The discussion of searching for and evaluating sources–library, Web, and social media–helps students to refine search terms and to distinguish between reliable and unreliable sources. Case studies show the application of critical criteria to sample articles, Web documents, and a blog. NEW! A streamlined discussion of gathering information from sources stresses keeping accurate records of source material and marking borrowed words. Meticulous attention to research writing across the disciplines emphasizes managing information, using the library as a research gateway, evaluating and synthesizing sources, avoiding plagiarism, and documenting sources accurately. Students learn how to document and cite sources ethically in MLA, Chicago, APA, and CSE styles. NEW! A chapter on documenting sources explains key features of source documentation, defines the relationship between in-text citations and a bibliography, and presents pros and cons of bibliography software. NEW! Updated, annotated samples of key source types illustrate MLA and APA documentation, showing students how to find the bibliographical information needed to cite each type and highlighting the similarities and differences between print and database sources. NEW! Reorganized chapters for all four styles group sources by type, thus simplifying the process of finding appropriate models and clarifying differences among print, database, Web, and other sources. NEW! A succinct guide accompanies the index to the models in each style to help students match their sources with appropriate citation formats. NEW! The chapter on CSE documentation reflects the new eighth edition of Scientific Style and Format: The CSE Manual for Authors, Editors, and Publishers. NEW! A complete social-science research report shows APA style in the context of student writing. Two research papers illustrate MLA style and include a paper-in-progress, following a student through the research process and culminating in an annotated essay on green consumerism. The extensive chapter on avoiding plagiarism discusses deliberate and careless plagiarism, shows examples of plagiarized and revised sentences, and gives updated advice about avoiding plagiarism with online sources. Writing As a Process NEW! A reorganized presentation of drafting, revising, and editing distinguishes revising more clearly as a step separate from editing. NEW! An expanded discussion of thesis covers using the thesis statement to preview organization. NEW! New, relevant examples in Chapter 4 on paragraphs illustrate important concepts of coherence, organization, and development. NEW! A revised and streamlined chapter on presenting writing focuses on essential information related to document design, visuals and other media, writing for online environments, and oral presentations. NEW! A revised discussion of preparing a writing portfolio gives an overview of common formats and requirements. Usage, Grammar, and Punctuation NEW! Revised explanations of grammar concepts and rules throughout simplify the presentation and emphasize key material. NEW! Two common trouble spots—sentence fragments and passive voice—are discussed in greater detail and illustrated with new and more examples. NEW! Dozens of new and revised examples and exercises clarify and test important concepts. NEW! Added examples in Part 8 on effective words show common shortcuts of texting and other electronic communication and how to revise them for academic writing. Visual and Media Literacy Thorough discussions of critically reading advertisements, graphs, and other visuals appear in Chapter 7 on critical reading, Chapter 8 on reading arguments, and Chapter 43 on working with sources. NEW! A student work-in-progress illustrates the process of analyzing an advertisement and culminates in a sample critical analysis. NEW! Updated and detailed help with preparing or finding illustrations appears in Chapter 5 on presenting writing and Chapter Preface for Students: Using This Book Preface for Instructors PART 1: The Process of Writing 1. Assessing the Writing Situation a. Understanding how writing happens b. Analyzing the writing situation c. Discovering and limiting a subject d. Defining a purpose e. Considering the audience f. Understanding genres 2. Discovering and Shaping Ideas a. Discovering ideas b. Developing a thesis c. Organizing ideas SAMPLE INFORMATIVE ESSAY 3. Drafting, Revising, and Editing a. Writing the first draft b. Revising a draft c. Giving and receiving comments d. Examining a sample revision e. Editing the revised draft f. Preparing and proofreading the final draft g. SAMPLE FINAL DRAFT (RESPONSE ESSAY) h. Preparing a writing portfolio 4. Writing and Revising Paragraphs a. Relating paragraphs in the essay b. Maintaining paragraph unity c. Achieving paragraph coherence d. Developing the paragraph e. Writing special kinds of paragraphs 5. Presenting Writing a. Formatting academic writing SAMPLE MARKETING REPORT b. Using visuals and other media in multimodal writing c. Presenting writing on the Web SAMPLE WEB SITE SAMPLE LITERACY NARRATIVE POSTED TO A BLOG d. Making oral presentations SAMPLE POWERPOINT SLIDES PART 2: Reading and Writing in and out of College 6. Writing in Academic Situations a. Determining purpose and audienceb. Using an academic genrec. Choosing structure and content d. Using sources with integritye. Using academic language f. Communicating with instructors and classmates 7. Critical Reading and Writing a. Using techniques of critical reading b. Summarizing c. Developing a critical response d. Viewing visuals critically e. Writing criticallyf. Examining sample critical analyses SAMPLE CRITICAL ANALYSIS OF A TEXT SAMPLE CRITICAL ANALYSIS OF AN IMAGE 8. Reading Arguments Critically a. Recognizing the elements of argument b. Testing claims c. Weighing evidence d. Discovering assumptions e. Watching language, hearing tone f. Judging reasonableness g. Recognizing fallacies h. Reading visual arguments 9. Writing an Argument a. Finding a subject b. Conceiving a thesis statement c. Analyzing your purpose and your audience d. Using reason e. Using evidence f. Reaching your readers g. Organizing your argument h. Revising your argument i. SAMPLE PROPOSAL ARGUMENT 10. Taking Essay Exams a. Preparing for an essay examination b. Planning your time and your answer c. Starting the essay d. Developing the essay e. Rereading the essay 11. Public Writing a. Writing on social media b. Writing business letters and memos SAMPLE LETTER AND MEMO c. Writing a job application SAMPLE LETTER AND RESUMES d. Writing business reports and proposals SAMPLE REPORT AND PROPOSAL e. Writing for community work SAMPLE NEWSLETTER, ONLINE POST PART 3: Grammatical Sentences 12. Understanding Sentence Grammar a. Understanding the basic sentence b. Expanding the basic sentence with single words c. Expanding the basic sentence with word groups d. Compounding words, phrases, and clauses e. Changing the usual word order f. Classifying sentences 13. Case of Nouns and Pronouns a. Compound subjects and complements b. Compound objects c. We or us with a noun d. Appositives e. Pronoun after than or as in a comparison f. Subjects and objects of infinitives g. Who vs. whom h. Case before a gerund 14. Verbs Verb Forms a. Regular and irregular verbs b. Sit and set; lie and lay; rise and raise c. Omitted -s and -ed endings d. Helping verbs e. Verb plus gerund or infinitive f. Verb plus participle Tense g. Appropriate tense for meaning h. Sequence of tenses Mood i. Subjunctive verb forms Voice j. Active vs. passive voice 15. Agreement a. Agreement between subject and verb b. Agreement between pronoun and antecedent 16. Adjectives and Adverbs a. Adjectives only with nouns and pronouns b. Adjectives after linking verbs c. Adjectives with objects; adverbs with verbs d. Comparative and superlative forms e. Double negatives f. Overuse of nouns as modifiers g. Present and past participles as adjectives h. A, an, the, and other determiners PART 4: Clear Sentences 17. Sentence Fragments a. Tests for sentence completeness, revision of fragments b. Subordinate clause c. Verbal or prepositional phrase d. Other fragments e. Acceptable uses of incomplete sentences 18. Comma Splices and Fused Sentences a. Main clauses not joined by coordinating conjunction b. Main clauses related by a conjunctive adverb or transitional expression c. Main clauses with no conjunction or punctuation 19. Pronoun Reference a. Clear reference to one antecedent b. Clear placement of pronoun and antecedent c. Reference to specific antecedent d. Indefinite use of you e. Clear use of it f. Appropriate who, which, that 20. Shifts a. Person and number b. Tense and mood c. Subject and voice d. Indirect and direct quotations and questions 21. Misplaced and Dangling Modifiers a.For courses in English Composition. The gold standard of handbooks - unmatched in accuracy, currency, and reliability The Little, Brown Handbook is an essential reference tool and classroom resource designed to help students find the answers they need quickly and easily. While keeping pace with rapid changes in writing and its teaching, it offers the most comprehensive research and documentation available-with grammar coverage that is second to none. With detailed discussions of critical reading, media literacy, academic writing, and argument, as well as writing as a process, writing in the disciplines, and writing beyond the classroom, this handbook addresses writers of varying experience and in varying fields. MyWritingLab(TM) not included. Students, if MyWritingLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyWritingLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyWritingLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Anbieter: buecher
Stand: 10.12.2019
Zum Angebot
The Little, Brown Handbook, Global Edition
52,99 € *
ggf. zzgl. Versand

For courses in English Composition. The gold standard of handbooks – unmatched in accuracy, currency, and reliabilityThe Little, Brown Handbook is an essential reference tool and classroom resource designed to help students find the answers they need quickly and easily. While keeping pace with rapid changes in writing and its teaching, it offers the most comprehensive research and documentation available–with grammar coverage that is second to none. With detailed discussions of critical reading, media literacy, academic writing, and argument, as well as writing as a process, writing in the disciplines, and writing beyond the classroom, this handbook addresses writers of varying experience and in varying fields. MyWritingLab™ not included. Students, if MyWritingLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyWritingLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyWritingLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. Features + Benefits This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Accessibility and Ease of Use Authoritative and accessible coverage of the writing process, grammar, research, and documentation have made The Little, Brown Handbook one of the bestselling handbooks of all time. A clean, uncluttered page design uses color and type clearly to distinguish parts of the book and elements of the pages. Annotations on both visual and verbal examples connect principles and illustrations. Dictionary-style headers in the index make it easy to find entries, and helpful endpapers offer several paths to the book’s content. NEW! Streamlined explanations and new explanatory headings throughout make key information easier to find. Academic Writing NEW! A greatly expanded overview of common academic genres in the chapter on academic writing (now at the start of Part 2), such as responses, critical analyses, arguments, informative and personal writing, and research papers and reports, highlights key features of each genre and points students to examples in the handbook. NEW! A summary box titled “The writing situation” with each of the sample papers gives an overview of the situation to which the student responded–subject, purpose, audience, genre, and use of sources–thus connecting concepts with actual writing. NEW! Eighteen examples of academic writing in varied genres appear throughout the handbook, among them a new critical analysis of an advertisement and a new social-science research report documented in APA style. Synthesis receives special emphasis wherever students might need help balancing their own and others’ views, such as in responding to texts and visuals. NEW! The expanded chapter on critical reading and writing includes two full-length opinion pieces as exercises in critical reading, a new advertisement with a student’s analysis, a revised discussion of writing critically about texts and visuals, and a new critical analysis paper. Parts 9 and 10 give students a solid foundation in research writing and writing in the disciplines (literature, other humanities, social sciences, natural and applied sciences), along with extensive coverage of documentation in MLA, Chicago, APA, and CSE styles. NEW! Key material on academic integrity in Chapter 6 on academic writing and Chapter 44 on plagiarism discusses developing one’s own perspective on a topic, using and managing sources, and avoiding plagiarism. Other chapters throughout the handbook reinforce these important topics. Research Writing and Documentation To help students develop their own perspectives on their research subjects, the text advises asking questions, entering into dialog with sources, and presenting multiple views fairly and responsibly. Extensive attention to research methods supports students in the early stages of research. The discussion of searching for and evaluating sources–library, Web, and social media–helps students to refine search terms and to distinguish between reliable and unreliable sources. Case studies show the application of critical criteria to sample articles, Web documents, and a blog. NEW! A streamlined discussion of gathering information from sources stresses keeping accurate records of source material and marking borrowed words. Meticulous attention to research writing across the disciplines emphasizes managing information, using the library as a research gateway, evaluating and synthesizing sources, avoiding plagiarism, and documenting sources accurately. Students learn how to document and cite sources ethically in MLA, Chicago, APA, and CSE styles. NEW! A chapter on documenting sources explains key features of source documentation, defines the relationship between in-text citations and a bibliography, and presents pros and cons of bibliography software. NEW! Updated, annotated samples of key source types illustrate MLA and APA documentation, showing students how to find the bibliographical information needed to cite each type and highlighting the similarities and differences between print and database sources. NEW! Reorganized chapters for all four styles group sources by type, thus simplifying the process of finding appropriate models and clarifying differences among print, database, Web, and other sources. NEW! A succinct guide accompanies the index to the models in each style to help students match their sources with appropriate citation formats. NEW! The chapter on CSE documentation reflects the new eighth edition of Scientific Style and Format: The CSE Manual for Authors, Editors, and Publishers. NEW! A complete social-science research report shows APA style in the context of student writing. Two research papers illustrate MLA style and include a paper-in-progress, following a student through the research process and culminating in an annotated essay on green consumerism. The extensive chapter on avoiding plagiarism discusses deliberate and careless plagiarism, shows examples of plagiarized and revised sentences, and gives updated advice about avoiding plagiarism with online sources. Writing As a Process NEW! A reorganized presentation of drafting, revising, and editing distinguishes revising more clearly as a step separate from editing. NEW! An expanded discussion of thesis covers using the thesis statement to preview organization. NEW! New, relevant examples in Chapter 4 on paragraphs illustrate important concepts of coherence, organization, and development. NEW! A revised and streamlined chapter on presenting writing focuses on essential information related to document design, visuals and other media, writing for online environments, and oral presentations. NEW! A revised discussion of preparing a writing portfolio gives an overview of common formats and requirements. Usage, Grammar, and Punctuation NEW! Revised explanations of grammar concepts and rules throughout simplify the presentation and emphasize key material. NEW! Two common trouble spots—sentence fragments and passive voice—are discussed in greater detail and illustrated with new and more examples. NEW! Dozens of new and revised examples and exercises clarify and test important concepts. NEW! Added examples in Part 8 on effective words show common shortcuts of texting and other electronic communication and how to revise them for academic writing. Visual and Media Literacy Thorough discussions of critically reading advertisements, graphs, and other visuals appear in Chapter 7 on critical reading, Chapter 8 on reading arguments, and Chapter 43 on working with sources. NEW! A student work-in-progress illustrates the process of analyzing an advertisement and culminates in a sample critical analysis. NEW! Updated and detailed help with preparing or finding illustrations appears in Chapter 5 on presenting writing and Chapter Preface for Students: Using This Book Preface for Instructors PART 1: The Process of Writing 1. Assessing the Writing Situation a. Understanding how writing happens b. Analyzing the writing situation c. Discovering and limiting a subject d. Defining a purpose e. Considering the audience f. Understanding genres 2. Discovering and Shaping Ideas a. Discovering ideas b. Developing a thesis c. Organizing ideas SAMPLE INFORMATIVE ESSAY 3. Drafting, Revising, and Editing a. Writing the first draft b. Revising a draft c. Giving and receiving comments d. Examining a sample revision e. Editing the revised draft f. Preparing and proofreading the final draft g. SAMPLE FINAL DRAFT (RESPONSE ESSAY) h. Preparing a writing portfolio 4. Writing and Revising Paragraphs a. Relating paragraphs in the essay b. Maintaining paragraph unity c. Achieving paragraph coherence d. Developing the paragraph e. Writing special kinds of paragraphs 5. Presenting Writing a. Formatting academic writing SAMPLE MARKETING REPORT b. Using visuals and other media in multimodal writing c. Presenting writing on the Web SAMPLE WEB SITE SAMPLE LITERACY NARRATIVE POSTED TO A BLOG d. Making oral presentations SAMPLE POWERPOINT SLIDES PART 2: Reading and Writing in and out of College 6. Writing in Academic Situations a. Determining purpose and audienceb. Using an academic genrec. Choosing structure and content d. Using sources with integritye. Using academic language f. Communicating with instructors and classmates 7. Critical Reading and Writing a. Using techniques of critical reading b. Summarizing c. Developing a critical response d. Viewing visuals critically e. Writing criticallyf. Examining sample critical analyses SAMPLE CRITICAL ANALYSIS OF A TEXT SAMPLE CRITICAL ANALYSIS OF AN IMAGE 8. Reading Arguments Critically a. Recognizing the elements of argument b. Testing claims c. Weighing evidence d. Discovering assumptions e. Watching language, hearing tone f. Judging reasonableness g. Recognizing fallacies h. Reading visual arguments 9. Writing an Argument a. Finding a subject b. Conceiving a thesis statement c. Analyzing your purpose and your audience d. Using reason e. Using evidence f. Reaching your readers g. Organizing your argument h. Revising your argument i. SAMPLE PROPOSAL ARGUMENT 10. Taking Essay Exams a. Preparing for an essay examination b. Planning your time and your answer c. Starting the essay d. Developing the essay e. Rereading the essay 11. Public Writing a. Writing on social media b. Writing business letters and memos SAMPLE LETTER AND MEMO c. Writing a job application SAMPLE LETTER AND RESUMES d. Writing business reports and proposals SAMPLE REPORT AND PROPOSAL e. Writing for community work SAMPLE NEWSLETTER, ONLINE POST PART 3: Grammatical Sentences 12. Understanding Sentence Grammar a. Understanding the basic sentence b. Expanding the basic sentence with single words c. Expanding the basic sentence with word groups d. Compounding words, phrases, and clauses e. Changing the usual word order f. Classifying sentences 13. Case of Nouns and Pronouns a. Compound subjects and complements b. Compound objects c. We or us with a noun d. Appositives e. Pronoun after than or as in a comparison f. Subjects and objects of infinitives g. Who vs. whom h. Case before a gerund 14. Verbs Verb Forms a. Regular and irregular verbs b. Sit and set; lie and lay; rise and raise c. Omitted -s and -ed endings d. Helping verbs e. Verb plus gerund or infinitive f. Verb plus participle Tense g. Appropriate tense for meaning h. Sequence of tenses Mood i. Subjunctive verb forms Voice j. Active vs. passive voice 15. Agreement a. Agreement between subject and verb b. Agreement between pronoun and antecedent 16. Adjectives and Adverbs a. Adjectives only with nouns and pronouns b. Adjectives after linking verbs c. Adjectives with objects; adverbs with verbs d. Comparative and superlative forms e. Double negatives f. Overuse of nouns as modifiers g. Present and past participles as adjectives h. A, an, the, and other determiners PART 4: Clear Sentences 17. Sentence Fragments a. Tests for sentence completeness, revision of fragments b. Subordinate clause c. Verbal or prepositional phrase d. Other fragments e. Acceptable uses of incomplete sentences 18. Comma Splices and Fused Sentences a. Main clauses not joined by coordinating conjunction b. Main clauses related by a conjunctive adverb or transitional expression c. Main clauses with no conjunction or punctuation 19. Pronoun Reference a. Clear reference to one antecedent b. Clear placement of pronoun and antecedent c. Reference to specific antecedent d. Indefinite use of you e. Clear use of it f. Appropriate who, which, that 20. Shifts a. Person and number b. Tense and mood c. Subject and voice d. Indirect and direct quotations and questions 21. Misplaced and Dangling Modifiers a.For courses in English Composition. The gold standard of handbooks - unmatched in accuracy, currency, and reliability The Little, Brown Handbook is an essential reference tool and classroom resource designed to help students find the answers they need quickly and easily. While keeping pace with rapid changes in writing and its teaching, it offers the most comprehensive research and documentation available-with grammar coverage that is second to none. With detailed discussions of critical reading, media literacy, academic writing, and argument, as well as writing as a process, writing in the disciplines, and writing beyond the classroom, this handbook addresses writers of varying experience and in varying fields. MyWritingLab(TM) not included. Students, if MyWritingLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyWritingLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyWritingLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Anbieter: buecher
Stand: 10.12.2019
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Assessment of Blog in Course Delivery
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Assessment of Blog in Course Delivery ab 49 EURO Applying the UTAUT Framework

Anbieter: ebook.de
Stand: 10.12.2019
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The Happy Atheist
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The creator of the popular science blog 'Pharyngula' presents a biting assessment of religious fanaticism that imparts his infectious disdain for such topics as creationism, biblical literalism, and 'intelligent design' theory.

Anbieter: Orell Fuessli CH
Stand: 10.12.2019
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Issues in Second Language Teaching
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This book is a compilation of three case studies and four essays. These essays are adequately and properly referenced. The first chapter is a case study of a Saudi student at the University of Hertfordshire. This case study sees into the causes of his errors (phonological, grammatical) as an L2 learner of English. The second essay measures the perceptions of a teacher about factors, such as, syllabus, assessment, reading, learning history, national ELT policy, personality and their impacts on his teaching practice. The third essay deals with the phonological and grammatical errors of an elementary Bangladeshi student as an L2 learner of English. The fourth essay highlights the importance of three components, viz., needs analysis, testing and material development in the process of course and syllabus design and their inter-dependent relationship. The fifth essay discusses the importance of using technology in ELT. Two formats of Blended Learning, viz., Blog and Wiki, are discussed with their accompanying usefulness and disadvantages. The sixth essay discusses the role of interaction in language learning.

Anbieter: Orell Fuessli CH
Stand: 10.12.2019
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